A Personal “Thank You” Note from Bernice –

24/11/2011
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Wednesday, 23rd November 2011

Dear DEPLOY Friends, Fans & Patrons,

On behalf of our full DEPLOY Team, I would like to say a BIG THANK YOU for your continuous inspiration, support, and encouragement in the past 5 years (=10 seasons!).
We had a fantastic day+evening of ‘Thanksgiving’ Anniversary Celebration for DEPLOY demi-couture yesterday.

For the absent friends, your presence was missed but we thank you for staying in touch. We are touched by all the well wishes received.

For those of you whom came, we hope you enjoyed the festivities and showcase featuring our fabulous cast of multi-talented women, modelling the DEPLOY multi-functional fashion for the multi-tasking lifestyles! It was great to see you all and thank you for making the effort to share the joy and blessings with us in person.

We would especially like to thank you for your contribution towards Via Design charity (www.viadesign.org), whom portions of our Anniversary Day’s proceeds go to, and whom DEPLOY hopes to provide on-going support to, through financial and program partnership – as DEPLOY demi-couture continues as a fashion house that dedicates its efforts to making a modest yet meaningful difference through ‘Deploying’ thoughtful, sustainable (and very stylish!) design.

Please see our website’s brand new blog post “D” is for Deploying at http://www.deployworkshop.com/blog/ – a forum for sharing our vision and keeping you updated, or visit us at our Marylebone Boutique, where our DEPLOY Team welcomes you with our collections, accessories, and Via Design products, perfect for Christmas Gifting. We hope to see you again soon.

With our sincere gratitude & best wishes,
Bernice Pan
Founder & Creative Director

“D” means ‘Deploying…’

21/09/2011
DePLOY---1-outfit-into-fina

DEPLOY is a thoughtful, strategic action to re-distribute. Deploying the concepts and calling of customised, sustainable high-fashion into our entire brand ethos, business model, design process, and customer offering – we endeavour to make a small difference; a positive contribution to your everyday life.

‘demi-couture’ is half-couture, as DEPLOY sits assertively between ‘haute(=high) couture’ and mass luxury ready-to-wear. Couture, is defined in its old-fashion sense, where outfits are purpose-designed and carefully handmade for the individual, in fit, in style, in need or occasion.

We design outfits tailored to your look and your lifestyle, not trends that you must fit into.

We invite you to specify your fit and your fashion, not be prescribed by us.

We believe that creativity belongs to everyone, and our expertise is in listening, articulating, crafting and executing your vision into reality.

That is why DEPLOY is a place to create, not just to consume.